Previsualization is puttingĀ an idea or concept into a 3d interactive environment – It’s useful for concepting and modeling prior to a full scale build.
Using previs for casting projects is a cost effective way to get clarity about a project and virtually see what you are talking about. This could be useful for creating prototypes of retail spaces for instance to get an idea of traffic flow. Or designing physical objects to get feedback about how users would engage the design.
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